Data is only one part of the system.
Iota designs Insights Systems that account for and incorporate data architecture, human perspectives, and the rules in place to guide decision strategies.
Iota utilizes AI-supported tools to expand data utilization, leverage team wisdom, elevate decision confidence, and improve market forecasts.
Data Architecture
Decision Strategies
Human Perspectives
The Data Architecture (Governance) specifies data utilities and aligns data sources with strategic Insights needs.
Human Perspectives
Decision Strategies
Human Perspectives
Human perspectives are a blend of strengths, biases, talents, tendencies, roles, limitations, and past experience.
Decision Strategies
Decision Strategies
Decision Strategies
Decision Strategies are the practices and protocols - often statistical and/or scientific in nature - governing data use.
Evolution is a process
Iota employs a staged process to maximize system utility and evolve tools and tactics to be more adaptive.
Each phase presents a unique challenge that may be addressed through multiple points of influence.
System Alignment
Evolution Strategy
Change Activation
Iota connects existing data sources to create a composite data view highlighting likely points of concern, conflict, and confusion.
Change Activation
Evolution Strategy
Change Activation
Iota employs a blend of research and consulting to affect perspectives, culture, and data conceptualization and utility.
Evolution Strategy
Evolution Strategy
Evolution Strategy
Iota expands on data utility, decision standards, and the risk (and cost) of error in the evolution of Insights System design.